Monday, December 21, 2020

FILM MARKETING: BLACK PANTHER

 Summary of the following:

Oscarssowhite - OscarsSoWhite is a hashtag used to call out the lack of diversity—especially people of color but also women and the LGBTQ community. This is could link to Black Panther as this could be the expectation of a mainstream film but Black Panther uses a black cast which could appeal more to an audience and have what’s expected.

Afrofuturism - Afrofuturism is a cultural aesthetic that combines science-fiction, history and fantasy to explore the African-American experience and aims to connect those from the black diaspora with their forgotten African ancestry. This links to Black Panther as the film manages to portray and imagine a futuristic alternative uncolonised Africa which shows a more positive portrayal of Africa other than the usual stereotypes. Although the film is based on science fiction and fantasy it includes many historical and true experiences. 

The Black Panthers - The Black Panthers, also known as the Black Panther Party, was a political organization founded in 1966 by Huey Newton and Bobby Seale to challenge police brutality against the African American community. This links to the film because it demonstrates true historical views and shows an insight into the culture of black people.

istic and alternative uncolonized Africa

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